Perform the Olympic Social Responsibility and Set Up No.1 Report Platform of Olympic Sailing Regatta

2008-03-25

In 22th Mar., the signing ceremony between Qingdao Daily and us regarding the joint report of the Olympics was held in Qingdao Daily newspaper office. Based on the principle of “Equality Cooperation, Advantage Supplement, Innovation Mutual-win”, the Win-win Cooperation of our company and Qingdao Daily assures the two parties will fight shoulder by shoulder to establish the first platform of 2008 Olympic Sailing Regatta and take the Olympic social responsibility. Xu Jian Hong, the General Manager, Director and Secretary of Party Committee of Qingdao Daily and Vice Minister of Propaganda Department of Qingdao Municipal Committee, and Yuan Zhong Xue, the chairman of the company, etc., participated in the signing ceremony.
 
 Walking across China to witness the Holy Fire; focusing on Beijing and Qingdao to cheer for the Olympic Games. As for the historical event of 2008 Bejing Olympics and Qingdao Olympic Sailing Regatta, the two parties will have a more comprehensive cooperation in the report of Olympic important topic activities and the propaganda of game specials. In Particular, the 2008 Beijing Olympics Torch Relay Activity is to begin; therefore, the two parties will jointly organize a large-scale news coverage activity by walking across 31 provinces (cities and autonomous regions) of China, at that time, an excellent coverage report team will be formed by both parties to follow up the full process of the torch relay in China, which will be reported fully in the special of Qingdao Daily.
 
 The news coverage activity of “Going Together with the Holy Fire” that will be started up in May of 2008 can be called an unprecedented feat, which will play an important role in propagandizing the sailing city and promoting Olympic Sailing Regatta. In addition, our company will cooperate with Qingdao Daily to hold activities, such as Olympic photographing, articles soliciting, etc.
 
 As one enterprise citizen, our company has been actively engaged in social welfare and Olympic activities and established a good social image. The whole staff will actively take part in the Olympic activities and take the Olympic social responsibility to enrich the corporate philosophy.

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